
PepsiCo Has Now Purchased Another Popular Texas Brand for $1B
Recently the PepsiCo decided to spend over a billion dollars to acquire a Texas-based prebiotic soda company. What's wilder is that this is the second recent major business acquisition that PepsiCo has made in Texas.
You may recall that back in October, we told you about Siete Foods being purchased for $1.2 billion.
What Texas Business Was Purchased and For How Much?
PepsiCo is adding the soda brand Poppi to its brand for the purchase price of $1.95 billion.
Poppi in Hot Water About Health Claims
You’ve probably seen Poppi at a local grocery store, but the brand has been in some hot water recently, as there are claims that the soda doesn’t improve your stomach health as much as its marketing suggests.
Poppi denied the claims but did agree to a settlement of $8.9 million in a fund for payment to consumers.
The co-founder of Poppi is Allison Ellsworth, who said, she is excited about this deal as it will expand Poppi’s reach.
How Was Poppi Created and Become So Successful?
Poppi was created in 2015 as a healthier alternative to soda. Ellsworth combined fruit juices and apple cider vinegar, sparkling water, and prebiotics.
She started selling it at farmers’ markets with lots of success. The brand exploded in 2018 after an appearance on “Shark Tank”. They did get a deal when on the hit TV show.
This is another example of a Texan working hard and seeing that hard work pays off. I love seeing people who work hard getting rewarded for the work they put in.
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Gallery Credit: Liz Barrett Foster
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