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A small Texas town near Lake Whitney is getting attention for its crystal-clear water, outdoor activities, and “Getaway Capital of Texas” nickname.

A simple phone call revealed a surprising divide in customer service across Tyler businesses—and why first impressions still matter more than ever.

BBQ, music, and fun return to Tyler this May. Here are your ticket options.

It's always cool to learn the history of where we live. That's why I looked up how 15 of our East Texas towns got their names.

Rodeo action, coin collecting, shopping, wine swirl and more happening in East Texas this weekend.

The Red Dirt BBQ and Music Fest is the biggest event in East Texas. The ultimate way to experience it is with a VIP ticket.

More Texans are skipping traditional college paths and still landing six-figure careers. Here are five in-demand jobs that might pay $100K or more without requiring a degree.

Texas has various tax free weekends throughout the year. This weekend, you can pick up emergency supplies without having to pay tax on them.

East Texas is attracting attention from AI data center developers. Here’s why—and what locals are starting to talk about.

A severe hailstorm hit Tyler, Texas, causing power outages and prompting warnings about roofing scams targeting storm-damaged homes.

We are always hearing about Buc-ee's opening a new location somewhere in the United States. It's very rare you hear about a store closing.

A Dallas police officer was charged with evading arrest after allegedly soliciting prostitution while driving a city vehicle, according to investigators.